MQ GOES GREEN: The Scent of the Green MuseumsQuartier as an Exclusive Limited Edition

Another fragrant highlight to mark the 25th anniversary: With the new limited edition “MQ GOES GREEN”*, the MuseumsQuartier presents an exclusive room fragrance that captures the special atmosphere of Vienna’s “living room” through scent.

At the heart of the fragrance composition, developed in collaboration with Sensarama, are green tea and silk acacia—the trees that grace the MuseumsQuartier, are currently in bloom, and symbolize the green transformation of the site. The harmonious blend of natural aromas creates a pleasantly fresh, slightly sweet scent that exudes tranquility.

This stylishly designed home fragrance (100 ml each) features a decorative tassel and comes in high-quality gift packaging. The limited edition is available now exclusively at MQ Point for 27 euros—while supplies last.

The powerful heart notes have a calming, stress-relieving effect and provide a burst of energy—an invitation to experience the unique character of the MuseumsQuartier at home or in the office.

The MQ Point, located immediately to the right of the main entrance, is open daily from 10 a.m. to 7 p.m. As the central hub and information center for visitors to the MuseumsQuartier, this popular concept store offers not only ticket sales but also a carefully curated selection of designer pieces, gifts, accessories, and books. The selection is complemented by unique signature products available exclusively at MQ Point.

Since October 2025, the temporary MQ Treepods have been permanently reimagined as four shrub and tree islands in the MQ main courtyard, featuring climate-resilient trees such as silk acacias, as well as shrubs and grasses. Plants are sprouting, blooming, and thriving—despite the hot days.

For further information

Anna Lena Schmidt,
MAPress and Public Relations |
Editorial DepartmentM. +43 699 130 60
112anna.schmidt@mqw.at | presse@mqw.at

Liane
Seitz LS & more +43
664 220 12

22lianeseitz.comlseitz@lianeseitz.com

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